We are better than them and we Shadow Making have to outclass them. OK… let's take a moment and wrap our heads around what is really being said here. Although the statement sounds logical, what is actually being said is: XYZ Company is above me for the phrase I searched for . We are better than them and we need to divert all energies Shadow Making from pursuing ROI goals and focus on a single phrase of vanity . What we need to remember is that none of this is actually about ranking a specific phrase. In fact, the goal of our efforts is not rankings at all, but rather revenue. I don't know about you, but if there was higher revenue from ranking in position 21 than in position.
SEO - from my Shadow Making technical argument for great content a few months ago to last month's two-part series discussing two recently granted Google patents on how they learn to influence user behavior and guided buying systems focused on paid search results. While I'm obviously a big fan of the tech side of SEO, I thought maybe Shadow Making it was time to write something a little more accessible. My scratching ended when I received an email from a potential client in the high tech industry, and there was a simple and quite logical assumption that can (and probably would) have disastrous consequences if it doesn't. is not corrected.
And that's just one example of the scenario Shadow Making I'm referring to. In other situations, people may focus out of the gate on a single vanity term as opposed to a more diverse (read: natural) spread of terms. If nothing else, it may be useful to remember the following: Diversity is security. All things being equal, it's better to have 100 phrases each Shadow Making driving 10 visitors than one phrase driving 1000. As algorithms evolve, you'll be less affected by the whims of Google. Don't fix your ranking against your competitors for one phrase - make sure you make the right keyword decisions to maximize your ROI and resources. Myth Keyword tools are accurate Bringing people to reality is often a sad but necessary task.